Branding ux website vector colors palette

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Created at 08/29/2020 23:23

The palette consists of Light, Dark, Semi dark colors. Accent colors #0c7cfc and #5c563e. Palette has Cool, Neutral, Warm colors temperature.

By lightness, this palette runs from #07347C (darkest) to #81BCFC (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #07347C, #0C7CFC, #5C563E, #7B8087, #81BCFC, #94ACC4

Palette Branding ux website vector colors palette combines 6 color codes:

HEX: #0c7cfc, RGB: (12, 124, 252); HEX: #81bcfc, RGB: (129, 188, 252); HEX: #07347c, RGB: (7, 52, 124)

HEX: #7b8087, RGB: (123, 128, 135); HEX: #94acc4, RGB: (148, 172, 196); HEX: #5c563e, RGB: (92, 86, 62)

Simplified version of palette colors

Shade of Dodger Blue, Shade of Light Sky Blue, Shade of Dark Slate Blue, Shade of Grey, Shade of Light Steel Blue, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Branding ux website vector colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#0c7cfc	#0c7cfc	RGB(12, 124, 252)	—	—
#81bcfc	#81bcfc	RGB(129, 188, 252)	—	—
#07347c	#07347c	RGB(7, 52, 124)	—	—
#7b8087	#7b8087	RGB(123, 128, 135)	—	—
#94acc4	#94acc4	RGB(148, 172, 196)	—	—
#5c563e	#5c563e	RGB(92, 86, 62)	—	—

9 color pairs have low contrast and need improvement which may impact readability.