Web elements strategy landing page colors palette

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Created at 10/18/2019 20:21

The palette consists of Semi dark, Light, Dark colors. Accent colors #f44a41 and #082752. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #082752 (darkest) to #CDB4A2 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #082752, #36425F, #7094B4, #CDB4A2, #D62424, #F44A41

Palette Web elements strategy landing page colors palette combines 6 color codes:

HEX: #d62424, RGB: (214, 36, 36); HEX: #f44a41, RGB: (244, 74, 65); HEX: #082752, RGB: (8, 39, 82)

HEX: #7094b4, RGB: (112, 148, 180); HEX: #cdb4a2, RGB: (205, 180, 162); HEX: #36425f, RGB: (54, 66, 95)

Simplified version of palette colors

Tint of Crimson, Shade of Tomato, Shade of Midnight Blue, Shade of Cornflower Blue, Tint of Tan, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Web elements strategy landing page colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d62424	#d62424	RGB(214, 36, 36)	—	—
#f44a41	#f44a41	RGB(244, 74, 65)	—	—
#082752	#082752	RGB(8, 39, 82)	—	—
#7094b4	#7094b4	RGB(112, 148, 180)	—	—
#cdb4a2	#cdb4a2	RGB(205, 180, 162)	—	—
#36425f	#36425f	RGB(54, 66, 95)	—	—

7 color pairs have low contrast and need improvement which may impact readability.