Logo wordmark dailylogochallenge branding palette

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Created at 09/09/2020 10:28

The palette consists of Light, Dark colors. Accent colors #ed4c52 and #a4fcf4. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #381D0F (darkest) to #A4FCF4 (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #222E35, #381D0F, #95CBC2, #A4FCF4, #B86A66, #ED4C52

Palette Logo wordmark dailylogochallenge branding palette combines 6 color codes:

HEX: #ed4c52, RGB: (237, 76, 82); HEX: #a4fcf4, RGB: (164, 252, 244); HEX: #381d0f, RGB: (56, 29, 15)

HEX: #b86a66, RGB: (184, 106, 102); HEX: #95cbc2, RGB: (149, 203, 194); HEX: #222e35, RGB: (34, 46, 53)

Simplified version of palette colors

Shade of indianred, Tint of paleturquoise, Tint of Black, Tint of indianred, Shade of powderblue, Tint of midnightblue

Color scheme was created by colorswall

Color codes in palette

Logo wordmark dailylogochallenge branding palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#ed4c52	#ed4c52	RGB(237, 76, 82)	—	—
#a4fcf4	#a4fcf4	RGB(164, 252, 244)	—	—
#381d0f	#381d0f	RGB(56, 29, 15)	—	—
#b86a66	#b86a66	RGB(184, 106, 102)	—	—
#95cbc2	#95cbc2	RGB(149, 203, 194)	—	—
#222e35	#222e35	RGB(34, 46, 53)	—	—

3 color pairs have low contrast and need improvement which may impact readability.