Icon logo branding bundle colors

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Created at 09/09/2020 12:09

The palette consists of Light, Dark, Semi dark colors. Accent colors #ee103c and #7b081f. Palette has Warm colors temperature.

By lightness, this palette runs from #7B081F (darkest) to #FCD4DC (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 7°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #614144, #7B081F, #967579, #D3ADB5, #EE103C, #FCD4DC

Palette Icon logo branding bundle colors combines 6 color codes:

HEX: #ee103c, RGB: (238, 16, 60); HEX: #fcd4dc, RGB: (252, 212, 220); HEX: #7b081f, RGB: (123, 8, 31)

HEX: #967579, RGB: (150, 117, 121); HEX: #d3adb5, RGB: (211, 173, 181); HEX: #614144, RGB: (97, 65, 68)

Simplified version of palette colors

Tint of Crimson, Tint of Pink, Tint of Maroon, Shade of Rosy Brown, Shade of Thistle, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Icon logo branding bundle colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#ee103c	#ee103c	RGB(238, 16, 60)	—	—
#fcd4dc	#fcd4dc	RGB(252, 212, 220)	—	—
#7b081f	#7b081f	RGB(123, 8, 31)	—	—
#967579	#967579	RGB(150, 117, 121)	—	—
#d3adb5	#d3adb5	RGB(211, 173, 181)	—	—
#614144	#614144	RGB(97, 65, 68)	—	—

3 color pairs have low contrast and need improvement which may impact readability.