Branding lifestyle brand logo minimal colors palette

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Created at 09/10/2020 09:03

The palette consists of Semi dark, Light, Dark colors. Accent colors #5c3779 and #372553. Palette has Cool colors temperature.

By lightness, this palette runs from #372553 (darkest) to #A9C6D0 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 33% across the palette.

The hues stay in one region of the color wheel, spanning about 78°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #372553, #5C3779, #674C7F, #7A549B, #A9C6D0, #BFA3D5

Palette Branding lifestyle brand logo minimal colors palette combines 6 color codes:

HEX: #5c3779, RGB: (92, 55, 121); HEX: #bfa3d5, RGB: (191, 163, 213); HEX: #372553, RGB: (55, 37, 83)

HEX: #7a549b, RGB: (122, 84, 155); HEX: #a9c6d0, RGB: (169, 198, 208); HEX: #674c7f, RGB: (103, 76, 127)

Simplified version of palette colors

Tint of Dark Slate Blue, Shade of Plum, Tint of Midnight Blue, Shade of Slate Blue, Shade of Light Blue, Tint of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Branding lifestyle brand logo minimal colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#5c3779	#5c3779	RGB(92, 55, 121)	—	—
#bfa3d5	#bfa3d5	RGB(191, 163, 213)	—	—
#372553	#372553	RGB(55, 37, 83)	—	—
#7a549b	#7a549b	RGB(122, 84, 155)	—	—
#a9c6d0	#a9c6d0	RGB(169, 198, 208)	—	—
#674c7f	#674c7f	RGB(103, 76, 127)	—	—

6 color pairs have low contrast and need improvement which may impact readability.