Logo branding simple ui colors

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Created at 09/10/2020 09:22

The palette consists of Semi dark, Light colors. Accent colors #94543c and #a0dcd3. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #3C4576 (darkest) to #A0DCD3 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 35% across the palette.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #265464, #3C4576, #6C947A, #94543C, #A0DCD3, #D3C0AE

Palette Logo branding simple ui colors combines 6 color codes:

HEX: #94543c, RGB: (148, 84, 60); HEX: #a0dcd3, RGB: (160, 220, 211); HEX: #265464, RGB: (38, 84, 100)

HEX: #6c947a, RGB: (108, 148, 122); HEX: #d3c0ae, RGB: (211, 192, 174); HEX: #3c4576, RGB: (60, 69, 118)

Simplified version of palette colors

Shade of Sienna, Shade of Pale Turquoise, Tint of Dark Slate Gray, Tint of Sea Green, Tint of Tan, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Logo branding simple ui colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#94543c	#94543c	RGB(148, 84, 60)	—	—
#a0dcd3	#a0dcd3	RGB(160, 220, 211)	—	—
#265464	#265464	RGB(38, 84, 100)	—	—
#6c947a	#6c947a	RGB(108, 148, 122)	—	—
#d3c0ae	#d3c0ae	RGB(211, 192, 174)	—	—
#3c4576	#3c4576	RGB(60, 69, 118)	—	—

6 color pairs have low contrast and need improvement which may impact readability.