Typography ux digital strategy illustration palette

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Created at 09/11/2020 14:27

The palette consists of Light, Semi dark, Dark colors. Accent colors #048bc3 and #f5e165. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #4C2424 (darkest) to #F5E165 (lightest). The lightness range is wide.

Saturation sits in a moderate mid-range, averaging 57% across the palette.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #048BC3, #1C5472, #4C2424, #65AA78, #CFBBA2, #F5E165

Palette Typography ux digital strategy illustration palette combines 6 color codes:

HEX: #048bc3, RGB: (4, 139, 195); HEX: #f5e165, RGB: (245, 225, 101); HEX: #1c5472, RGB: (28, 84, 114)

HEX: #65aa78, RGB: (101, 170, 120); HEX: #cfbba2, RGB: (207, 187, 162); HEX: #4c2424, RGB: (76, 36, 36)

Simplified version of palette colors

Shade of Steel Blue, Shade of Khaki, Tint of Dark Slate Gray, Tint of Medium Sea Green, Tint of Tan, Tint of Maroon

Color scheme was created by colorswall

Color codes in palette

Typography ux digital strategy illustration palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#048bc3	#048bc3	RGB(4, 139, 195)	—	—
#f5e165	#f5e165	RGB(245, 225, 101)	—	—
#1c5472	#1c5472	RGB(28, 84, 114)	—	—
#65aa78	#65aa78	RGB(101, 170, 120)	—	—
#cfbba2	#cfbba2	RGB(207, 187, 162)	—	—
#4c2424	#4c2424	RGB(76, 36, 36)	—	—

4 color pairs have low contrast and need improvement which may impact readability.