Branding design lalit branding colors palette

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Created at 10/21/2019 20:21

The palette consists of Light, Dark, Semi dark colors. Accent colors #05e1fa and #956803. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #040C53 (darkest) to #FCD784 (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #040C53, #05E1FA, #2A3458, #956803, #A86BB8, #FCD784

Palette Branding design lalit branding colors palette combines 6 color codes:

HEX: #05e1fa, RGB: (5, 225, 250); HEX: #fcd784, RGB: (252, 215, 132); HEX: #040c53, RGB: (4, 12, 83)

HEX: #a86bb8, RGB: (168, 107, 184); HEX: #956803, RGB: (149, 104, 3); HEX: #2a3458, RGB: (42, 52, 88)

Simplified version of palette colors

Tint of Dark Turquoise, Shade of Navajo White, Shade of Midnight Blue, Tint of Medium Orchid, Shade of Dark Goldenrod, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Branding design lalit branding colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#05e1fa	#05e1fa	RGB(5, 225, 250)	—	—
#fcd784	#fcd784	RGB(252, 215, 132)	—	—
#040c53	#040c53	RGB(4, 12, 83)	—	—
#a86bb8	#a86bb8	RGB(168, 107, 184)	—	—
#956803	#956803	RGB(149, 104, 3)	—	—
#2a3458	#2a3458	RGB(42, 52, 88)	—	—

3 color pairs have low contrast and need improvement which may impact readability.