Ux branding typography illustration

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Created at 09/11/2020 18:11

The palette consists of Semi dark, Light colors. Accent colors #f4d474 and #2037b9. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #553976 (darkest) to #F4D474 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #2037B9, #553976, #5663AB, #9DA0B9, #D42C2C, #F4D474

Palette Ux branding typography illustration combines 6 color codes:

HEX: #d42c2c, RGB: (212, 44, 44); HEX: #f4d474, RGB: (244, 212, 116); HEX: #2037b9, RGB: (32, 55, 185)

HEX: #5663ab, RGB: (86, 99, 171); HEX: #9da0b9, RGB: (157, 160, 185); HEX: #553976, RGB: (85, 57, 118)

Simplified version of palette colors

Tint of Crimson, Shade of Khaki, Tint of Medium Blue, Shade of Slate Blue, Shade of Dark Gray, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Ux branding typography illustration color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#d42c2c	#d42c2c	RGB(212, 44, 44)	—	—
#f4d474	#f4d474	RGB(244, 212, 116)	—	—
#2037b9	#2037b9	RGB(32, 55, 185)	—	—
#5663ab	#5663ab	RGB(86, 99, 171)	—	—
#9da0b9	#9da0b9	RGB(157, 160, 185)	—	—
#553976	#553976	RGB(85, 57, 118)	—	—

8 color pairs have low contrast and need improvement which may impact readability.