Branding design website landing page illustraion colors palette

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Created at 09/11/2020 18:37

The palette consists of Semi dark, Light, Dark colors. Accent colors #444ca4 and #f0bceb. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #30244C (darkest) to #F0BCEB (lightest). The lightness range is wide.

Saturation is mixed — 3 muted and 1 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #30244C, #444CA4, #503E30, #945C64, #B3B4D2, #F0BCEB

Palette Branding design website landing page illustraion colors palette combines 6 color codes:

HEX: #444ca4, RGB: (68, 76, 164); HEX: #f0bceb, RGB: (240, 188, 235); HEX: #30244c, RGB: (48, 36, 76)

HEX: #945c64, RGB: (148, 92, 100); HEX: #b3b4d2, RGB: (179, 180, 210); HEX: #503e30, RGB: (80, 62, 48)

Simplified version of palette colors

Tint of Dark Slate Blue, Tint of Plum, Tint of Midnight Blue, Shade of Indian Red, Shade of Light Steel Blue, Shade of Saddle Brown

Color scheme was created by colorswall

Color codes in palette

Branding design website landing page illustraion colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#444ca4	#444ca4	RGB(68, 76, 164)	—	—
#f0bceb	#f0bceb	RGB(240, 188, 235)	—	—
#30244c	#30244c	RGB(48, 36, 76)	—	—
#945c64	#945c64	RGB(148, 92, 100)	—	—
#b3b4d2	#b3b4d2	RGB(179, 180, 210)	—	—
#503e30	#503e30	RGB(80, 62, 48)	—	—

6 color pairs have low contrast and need improvement which may impact readability.