Pink purple brand identity palette

0.25k

Created at 09/15/2020 14:48

The palette consists of Light, Semi dark, Dark colors. Accent colors #e1408c and #ec5d7c. Palette has Warm, Neutral, Cool colors temperature.

By lightness, this palette runs from #2E295C (darkest) to #D6BAB6 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

A varied palette: its hues are spread across about 131° of the color wheel.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #2E295C, #7C7C8C, #813C21, #D6BAB6, #E1408C, #EC5D7C

Palette Pink purple brand identity palette combines 6 color codes:

HEX: #e1408c, RGB: (225, 64, 140); HEX: #ec5d7c, RGB: (236, 93, 124); HEX: #813c21, RGB: (129, 60, 33)

HEX: #7c7c8c, RGB: (124, 124, 140); HEX: #d6bab6, RGB: (214, 186, 182); HEX: #2e295c, RGB: (46, 41, 92)

Simplified version of palette colors

Tint of Deep Pink, Shade of Pale Violet Red, Shade of Saddle Brown, Tint of Slate Gray, Shade of Misty Rose, Tint of Midnight Blue

Color scheme was created by colorswall

Color codes in palette

Pink purple brand identity palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#e1408c	#e1408c	RGB(225, 64, 140)	—	—
#ec5d7c	#ec5d7c	RGB(236, 93, 124)	—	—
#813c21	#813c21	RGB(129, 60, 33)	—	—
#7c7c8c	#7c7c8c	RGB(124, 124, 140)	—	—
#d6bab6	#d6bab6	RGB(214, 186, 182)	—	—
#2e295c	#2e295c	RGB(46, 41, 92)	—	—

6 color pairs have low contrast and need improvement which may impact readability.