Logodesign logo branding brand identity palette

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Created at 09/18/2020 18:10

The palette consists of Light, Dark, Semi dark colors. Accent colors #84fcfc and #042f3c. Palette has Cool colors temperature.

By lightness, this palette runs from #042F3C (darkest) to #84FCFC (lightest). The lightness range is wide.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 14°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #042F3C, #3CB4CB, #47787B, #58989C, #84FCFC, #BFD0D1

Palette Logodesign logo branding brand identity palette combines 6 color codes:

HEX: #3cb4cb, RGB: (60, 180, 203); HEX: #84fcfc, RGB: (132, 252, 252); HEX: #042f3c, RGB: (4, 47, 60)

HEX: #58989c, RGB: (88, 152, 156); HEX: #bfd0d1, RGB: (191, 208, 209); HEX: #47787b, RGB: (71, 120, 123)

Simplified version of palette colors

Shade of Sky Blue, Tint of Cyan, Shade of Dark Slate Gray, Shade of Cadet Blue, Shade of Light Blue, Tint of Teal

Color scheme was created by colorswall

Color codes in palette

Logodesign logo branding brand identity palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#3cb4cb	#3cb4cb	RGB(60, 180, 203)	—	—
#84fcfc	#84fcfc	RGB(132, 252, 252)	—	—
#042f3c	#042f3c	RGB(4, 47, 60)	—	—
#58989c	#58989c	RGB(88, 152, 156)	—	—
#bfd0d1	#bfd0d1	RGB(191, 208, 209)	—	—
#47787b	#47787b	RGB(71, 120, 123)	—	—

4 color pairs have low contrast and need improvement which may impact readability.