Created at 09/19/2020 11:38

Design branding pattern colours

The palette consists of Semi dark, Light colors. Accent colors #fb947e and #2b3c64. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #2B3C64 (darkest) to #FB947E (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #2B3C64, #5977AD, #908DBE, #C81C09, #E02C13, #FB947E

Palette Design branding pattern colours has combination of 6 codes colors:

HEX: #e02c13, RGB: (224, 44, 19); HEX: #fb947e, RGB: (251, 148, 126); HEX: #c81c09, RGB: (200, 28, 9)

HEX: #5977ad, RGB: (89, 119, 173); HEX: #908dbe, RGB: (144, 141, 190); HEX: #2b3c64, RGB: (43, 60, 100)

Simplified version of palette colors

Shade of Red, Shade of darksalmon, Shade of firebrick, Tint of steelblue, Shade of mediumpurple, Tint of darkslateblue

Color scheme was created by colorswall

Colors codes in palette

Design branding pattern colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#e02c13	#e02c13	RGB(224, 44, 19)	—	—
#fb947e	#fb947e	RGB(251, 148, 126)	—	—
#c81c09	#c81c09	RGB(200, 28, 9)	—	—
#5977ad	#5977ad	RGB(89, 119, 173)	—	—
#908dbe	#908dbe	RGB(144, 141, 190)	—	—
#2b3c64	#2b3c64	RGB(43, 60, 100)	—	—

8 color pairs have low contrast and need improvement which may impact readability.