Negative space flag logo branding agency colors

0.3k

Created at 09/20/2020 09:10

The palette consists of Semi dark, Light, Dark colors. Accent colors #7614b2 and #5b0f89. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #140C10 (darkest) to #EC647C (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 83% of colors are vivid.

The hues stay in one region of the color wheel, spanning about 72°.

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #140C10, #5B0F89, #7614B2, #841CAB, #881025, #EC647C

Palette Negative space flag logo branding agency colors combines 6 color codes:

HEX: #7614b2, RGB: (118, 20, 178); HEX: #ec647c, RGB: (236, 100, 124); HEX: #841cab, RGB: (132, 28, 171)

HEX: #5b0f89, RGB: (91, 15, 137); HEX: #881025, RGB: (136, 16, 37); HEX: #140c10, RGB: (20, 12, 16)

Simplified version of palette colors

Shade of Dark Violet, Shade of Pale Violet Red, Tint of Dark Violet, Tint of Indigo, Shade of Brown, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Negative space flag logo branding agency colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#7614b2	#7614b2	RGB(118, 20, 178)	—	—
#ec647c	#ec647c	RGB(236, 100, 124)	—	—
#841cab	#841cab	RGB(132, 28, 171)	—	—
#5b0f89	#5b0f89	RGB(91, 15, 137)	—	—
#881025	#881025	RGB(136, 16, 37)	—	—
#140c10	#140c10	RGB(20, 12, 16)	—	—

8 color pairs have low contrast and need improvement which may impact readability.