Ui colours branding landingpage colors palette

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Created at 09/22/2020 10:21

The palette consists of Light, Semi dark colors. Accent colors #446cf4 and #9e8365. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #0D34BC (darkest) to #B9C0D9 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #0D34BC, #424C5E, #446CF4, #6894F4, #9E8365, #B9C0D9

Palette Ui colours branding landingpage colors palette combines 6 color codes:

HEX: #446cf4, RGB: (68, 108, 244); HEX: #6894f4, RGB: (104, 148, 244); HEX: #0d34bc, RGB: (13, 52, 188)

HEX: #9e8365, RGB: (158, 131, 101); HEX: #b9c0d9, RGB: (185, 192, 217); HEX: #424c5e, RGB: (66, 76, 94)

Simplified version of palette colors

Tint of Royal Blue, Tint of Cornflower Blue, Tint of Medium Blue, Shade of Peru, Shade of Light Steel Blue, Tint of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Ui colours branding landingpage colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#446cf4	#446cf4	RGB(68, 108, 244)	—	—
#6894f4	#6894f4	RGB(104, 148, 244)	—	—
#0d34bc	#0d34bc	RGB(13, 52, 188)	—	—
#9e8365	#9e8365	RGB(158, 131, 101)	—	—
#b9c0d9	#b9c0d9	RGB(185, 192, 217)	—	—
#424c5e	#424c5e	RGB(66, 76, 94)	—	—

7 color pairs have low contrast and need improvement which may impact readability.