Illustration icon branding design

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Created at 09/24/2020 18:08

The palette consists of Light, Semi dark colors. Accent colors #fcdb13 and #8c5cfb. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #3E372E (darkest) to #FCDB13 (lightest). The lightness range is wide.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #04D494, #3E372E, #8C5CFB, #9A4548, #BECAD4, #FCDB13

Palette Illustration icon branding design combines 6 color codes:

HEX: #fcdb13, RGB: (252, 219, 19); HEX: #8c5cfb, RGB: (140, 92, 251); HEX: #04d494, RGB: (4, 212, 148)

HEX: #9a4548, RGB: (154, 69, 72); HEX: #becad4, RGB: (190, 202, 212); HEX: #3e372e, RGB: (62, 55, 46)

Simplified version of palette colors

Tint of Gold, Shade of Medium Slate Blue, Shade of Medium Aquamarine, Tint of Brown, Tint of Silver, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Illustration icon branding design color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fcdb13	#fcdb13	RGB(252, 219, 19)	—	—
#8c5cfb	#8c5cfb	RGB(140, 92, 251)	—	—
#04d494	#04d494	RGB(4, 212, 148)	—	—
#9a4548	#9a4548	RGB(154, 69, 72)	—	—
#becad4	#becad4	RGB(190, 202, 212)	—	—
#3e372e	#3e372e	RGB(62, 55, 46)	—	—

5 color pairs have low contrast and need improvement which may impact readability.