Type icons branding palette

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Created at 10/25/2019 07:07

The palette consists of Light, Semi dark colors. Accent colors #f2bf8b and #014083. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #014083 (darkest) to #F2BF8B (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #014083, #047CFC, #484848, #848484, #BDC6CD, #F2BF8B

Palette Type icons branding palette combines 6 color codes:

HEX: #047cfc, RGB: (4, 124, 252); HEX: #f2bf8b, RGB: (242, 191, 139); HEX: #014083, RGB: (1, 64, 131)

HEX: #848484, RGB: (132, 132, 132); HEX: #bdc6cd, RGB: (189, 198, 205); HEX: #484848, RGB: (72, 72, 72)

Simplified version of palette colors

Shade of Steel Blue, Tint of Burlywood, Shade of Dark Slate Blue, Tint of Grey, Tint of Silver, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Type icons branding palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#047cfc	#047cfc	RGB(4, 124, 252)	—	—
#f2bf8b	#f2bf8b	RGB(242, 191, 139)	—	—
#014083	#014083	RGB(1, 64, 131)	—	—
#848484	#848484	RGB(132, 132, 132)	—	—
#bdc6cd	#bdc6cd	RGB(189, 198, 205)	—	—
#484848	#484848	RGB(72, 72, 72)	—	Pig Iron

3 color pairs have low contrast and need improvement which may impact readability.