Ui uiux branding concept palette

0.21k

Created at 10/07/2020 19:06

The palette consists of Light, Semi dark colors. Accent colors #fce4e4 and #1f5765. Palette has Cool, Neutral, Warm colors temperature.

By lightness, this palette runs from #633B38 (darkest) to #FCE4E4 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #1F5765, #3594AB, #633B38, #799CAE, #CFAEAF, #FCE4E4

Palette Ui uiux branding concept palette combines 6 color codes:

HEX: #3594ab, RGB: (53, 148, 171); HEX: #fce4e4, RGB: (252, 228, 228); HEX: #1f5765, RGB: (31, 87, 101)

HEX: #799cae, RGB: (121, 156, 174); HEX: #cfaeaf, RGB: (207, 174, 175); HEX: #633b38, RGB: (99, 59, 56)

Simplified version of palette colors

Shade of Cadet Blue, Shade of Misty Rose, Tint of Dark Slate Gray, Tint of Light Slate Gray, Tint of Rosy Brown, Tint of Maroon

Color scheme was created by colorswall

Color codes in palette

Ui uiux branding concept palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#3594ab	#3594ab	RGB(53, 148, 171)	—	—
#fce4e4	#fce4e4	RGB(252, 228, 228)	—	—
#1f5765	#1f5765	RGB(31, 87, 101)	—	—
#799cae	#799cae	RGB(121, 156, 174)	—	—
#cfaeaf	#cfaeaf	RGB(207, 174, 175)	—	—
#633b38	#633b38	RGB(99, 59, 56)	—	—

5 color pairs have low contrast and need improvement which may impact readability.