Design branding diseño logo colours

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Created at 10/07/2020 19:35

The palette consists of Light, Dark, Semi dark colors. Accent colors #b48cfb and #351c68. Palette has Cool colors temperature.

By lightness, this palette runs from #351C68 (darkest) to #B48CFB (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 49°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #351C68, #44345C, #745CA4, #9C7CDB, #B48CFB, #C48CBC

Palette Design branding diseño logo colours combines 6 color codes:

HEX: #9c7cdb, RGB: (156, 124, 219); HEX: #b48cfb, RGB: (180, 140, 251); HEX: #351c68, RGB: (53, 28, 104)

HEX: #745ca4, RGB: (116, 92, 164); HEX: #c48cbc, RGB: (196, 140, 188); HEX: #44345c, RGB: (68, 52, 92)

Simplified version of palette colors

Tint of Medium Purple, Tint of Medium Purple, Tint of Midnight Blue, Shade of Slate Blue, Shade of Plum, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Design branding diseño logo colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#9c7cdb	#9c7cdb	RGB(156, 124, 219)	—	—
#b48cfb	#b48cfb	RGB(180, 140, 251)	—	—
#351c68	#351c68	RGB(53, 28, 104)	—	—
#745ca4	#745ca4	RGB(116, 92, 164)	—	—
#c48cbc	#c48cbc	RGB(196, 140, 188)	—	—
#44345c	#44345c	RGB(68, 52, 92)	—	—

5 color pairs have low contrast and need improvement which may impact readability.