Design branding photoshop 7up

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Created at 10/09/2020 13:31

The palette consists of Light, Dark, Semi dark colors. Accent colors #f80414 and #bc040c. Palette has Warm colors temperature.

By lightness, this palette runs from #402424 (darkest) to #F47C8C (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 8°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #402424, #A05B5F, #BC040C, #C68C8D, #F47C8C, #F80414

Palette Design branding photoshop 7up combines 6 color codes:

HEX: #f80414, RGB: (248, 4, 20); HEX: #f47c8c, RGB: (244, 124, 140); HEX: #bc040c, RGB: (188, 4, 12)

HEX: #a05b5f, RGB: (160, 91, 95); HEX: #c68c8d, RGB: (198, 140, 141); HEX: #402424, RGB: (64, 36, 36)

Simplified version of palette colors

Tint of Red, Tint of Light Coral, Shade of Firebrick, Shade of Indian Red, Tint of Rosy Brown, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Design branding photoshop 7up color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f80414	#f80414	RGB(248, 4, 20)	—	—
#f47c8c	#f47c8c	RGB(244, 124, 140)	—	—
#bc040c	#bc040c	RGB(188, 4, 12)	—	—
#a05b5f	#a05b5f	RGB(160, 91, 95)	—	—
#c68c8d	#c68c8d	RGB(198, 140, 141)	—	—
#402424	#402424	RGB(64, 36, 36)	—	—

8 color pairs have low contrast and need improvement which may impact readability.