Ecommerce solutions branding store business colors

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Created at 10/28/2020 12:04

The palette consists of Light, Dark colors. Accent colors #bc44d9 and #b47cf4. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #222634 (darkest) to #E6DCE7 (lightest). The lightness range is wide.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 68°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #222634, #46247B, #9E5FB4, #B47CF4, #BC44D9, #E6DCE7

Palette Ecommerce solutions branding store business colors combines 6 color codes:

HEX: #bc44d9, RGB: (188, 68, 217); HEX: #b47cf4, RGB: (180, 124, 244); HEX: #46247b, RGB: (70, 36, 123)

HEX: #9e5fb4, RGB: (158, 95, 180); HEX: #e6dce7, RGB: (230, 220, 231); HEX: #222634, RGB: (34, 38, 52)

Simplified version of palette colors

Shade of Medium Orchid, Tint of Medium Purple, Tint of Indigo, Shade of Medium Orchid, Shade of Lavender Blush, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Ecommerce solutions branding store business colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#bc44d9	#bc44d9	RGB(188, 68, 217)	—	—
#b47cf4	#b47cf4	RGB(180, 124, 244)	—	—
#46247b	#46247b	RGB(70, 36, 123)	—	—
#9e5fb4	#9e5fb4	RGB(158, 95, 180)	—	—
#e6dce7	#e6dce7	RGB(230, 220, 231)	—	—
#222634	#222634	RGB(34, 38, 52)	—	—

4 color pairs have low contrast and need improvement which may impact readability.