Branding packaging botanical organic hex colors

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Created at 10/28/2020 14:01

The palette consists of Light, Semi dark colors. Accent colors #969d61 and #4e5132. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #3E4036 (darkest) to #D1D4BA (lightest). The lightness range is moderate.

Overall saturation feels mostly muted (lower chroma) — 100% of colors are muted.

An analogous palette: its hues sit close together on the color wheel, within about 2°.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #3E4036, #4E5132, #858B74, #969D61, #C8CCAD, #D1D4BA

Palette Branding packaging botanical organic hex colors combines 6 color codes:

HEX: #969d61, RGB: (150, 157, 97); HEX: #c8ccad, RGB: (200, 204, 173); HEX: #4e5132, RGB: (78, 81, 50)

HEX: #858b74, RGB: (133, 139, 116); HEX: #d1d4ba, RGB: (209, 212, 186); HEX: #3e4036, RGB: (62, 64, 54)

Simplified version of palette colors

Shade of Dark Khaki, Shade of Beige, Shade of Dark Olive Green, Tint of Grey, Shade of Beige, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Branding packaging botanical organic hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#969d61	#969d61	RGB(150, 157, 97)	—	—
#c8ccad	#c8ccad	RGB(200, 204, 173)	—	—
#4e5132	#4e5132	RGB(78, 81, 50)	—	—
#858b74	#858b74	RGB(133, 139, 116)	—	—
#d1d4ba	#d1d4ba	RGB(209, 212, 186)	—	—
#3e4036	#3e4036	RGB(62, 64, 54)	—	—

5 color pairs have low contrast and need improvement which may impact readability.