Branding icons signage website colors

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Created at 10/30/2020 12:15

The palette consists of Light, Dark, Semi dark colors. Accent colors #308dca and #1c3264. Palette has Cool colors temperature.

By lightness, this palette runs from #1C3264 (darkest) to #B4C0CB (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 26°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #1C3264, #308DCA, #3D4D7C, #666E96, #7198BB, #B4C0CB

Palette Branding icons signage website colors combines 6 color codes:

HEX: #308dca, RGB: (48, 141, 202); HEX: #7198bb, RGB: (113, 152, 187); HEX: #1c3264, RGB: (28, 50, 100)

HEX: #666e96, RGB: (102, 110, 150); HEX: #b4c0cb, RGB: (180, 192, 203); HEX: #3d4d7c, RGB: (61, 77, 124)

Simplified version of palette colors

Tint of Steel Blue, Shade of Cornflower Blue, Tint of Midnight Blue, Shade of Slate Gray, Shade of Light Steel Blue, Tint of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Branding icons signage website colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#308dca	#308dca	RGB(48, 141, 202)	—	—
#7198bb	#7198bb	RGB(113, 152, 187)	—	—
#1c3264	#1c3264	RGB(28, 50, 100)	—	—
#666e96	#666e96	RGB(102, 110, 150)	—	—
#b4c0cb	#b4c0cb	RGB(180, 192, 203)	—	—
#3d4d7c	#3d4d7c	RGB(61, 77, 124)	—	—

7 color pairs have low contrast and need improvement which may impact readability.