Brochure photograhy marketing branding

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Created at 11/02/2020 19:40

The palette consists of Light, Dark, Semi dark colors. Accent colors #c49e5d and #1e1564. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #1E1564 (darkest) to #9EACD3 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 1 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #1E1564, #473C6C, #6577A1, #8FA0CB, #9EACD3, #C49E5D

Palette Brochure photograhy marketing branding combines 6 color codes:

HEX: #c49e5d, RGB: (196, 158, 93); HEX: #9eacd3, RGB: (158, 172, 211); HEX: #1e1564, RGB: (30, 21, 100)

HEX: #6577a1, RGB: (101, 119, 161); HEX: #8fa0cb, RGB: (143, 160, 203); HEX: #473c6c, RGB: (71, 60, 108)

Simplified version of palette colors

Shade of burlywood, Shade of lightsteelblue, Shade of midnightblue, Shade of slategrey, Tint of cornflowerblue, Shade of darkslateblue

Color scheme was created by colorswall

Color codes in palette

Brochure photograhy marketing branding color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#c49e5d	#c49e5d	RGB(196, 158, 93)	—	—
#9eacd3	#9eacd3	RGB(158, 172, 211)	—	—
#1e1564	#1e1564	RGB(30, 21, 100)	—	—
#6577a1	#6577a1	RGB(101, 119, 161)	—	—
#8fa0cb	#8fa0cb	RGB(143, 160, 203)	—	—
#473c6c	#473c6c	RGB(71, 60, 108)	—	—

7 color pairs have low contrast and need improvement which may impact readability.