Created at 11/01/2019 07:46

Style guide branding logo design colours

The palette consists of Light, Semi dark colors. Accent colors #04d3cc and #7cfcf8. Palette has Cool colors temperature.

By lightness, this palette runs from #2B435D (darkest) to #7CFCF8 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Hue spacing suggests a mostly analogous cluster spanning about 33° (loose heuristic, not a strict color-theory label).

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #04D3CC, #057484, #2B435D, #647C8D, #7CFCF8, #AEB8C0

Palette Style guide branding logo design colours has combination of 6 codes colors:

HEX: #04d3cc, RGB: (4, 211, 204); HEX: #7cfcf8, RGB: (124, 252, 248); HEX: #057484, RGB: (5, 116, 132)

HEX: #647c8d, RGB: (100, 124, 141); HEX: #aeb8c0, RGB: (174, 184, 192); HEX: #2b435d, RGB: (43, 67, 93)

Simplified version of palette colors

Tint of mediumturquoise, Shade of cyan, Tint of Teal, Tint of slategrey, Tint of Silver, Tint of darkslateblue

Color scheme was created by colorswall

Colors codes in palette

Style guide branding logo design colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#04d3cc	#04d3cc	RGB(4, 211, 204)	—	—
#7cfcf8	#7cfcf8	RGB(124, 252, 248)	—	—
#057484	#057484	RGB(5, 116, 132)	—	—
#647c8d	#647c8d	RGB(100, 124, 141)	—	—
#aeb8c0	#aeb8c0	RGB(174, 184, 192)	—	—
#2b435d	#2b435d	RGB(43, 67, 93)	—	—

5 color pairs have low contrast and need improvement which may impact readability.