Modern branding graphic design octane

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Created at 11/05/2020 20:59

The palette consists of Light, Semi dark colors. Accent colors #fccc7c and #148c74. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #32325B (darkest) to #FCCC7C (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 54% across the palette.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #148C74, #289BC5, #32325B, #56979B, #BEACD1, #FCCC7C

Palette Modern branding graphic design octane combines 6 color codes:

HEX: #289bc5, RGB: (40, 155, 197); HEX: #fccc7c, RGB: (252, 204, 124); HEX: #148c74, RGB: (20, 140, 116)

HEX: #56979b, RGB: (86, 151, 155); HEX: #beacd1, RGB: (190, 172, 209); HEX: #32325b, RGB: (50, 50, 91)

Simplified version of palette colors

Tint of Steel Blue, Shade of Navajo White, Shade of Sea Green, Shade of Cadet Blue, Shade of Thistle, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Modern branding graphic design octane color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#289bc5	#289bc5	RGB(40, 155, 197)	—	—
#fccc7c	#fccc7c	RGB(252, 204, 124)	—	—
#148c74	#148c74	RGB(20, 140, 116)	—	—
#56979b	#56979b	RGB(86, 151, 155)	—	—
#beacd1	#beacd1	RGB(190, 172, 209)	—	—
#32325b	#32325b	RGB(50, 50, 91)	—	—

7 color pairs have low contrast and need improvement which may impact readability.