Monogram logo minimal modern brand identity design colors

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Created at 11/11/2020 12:24

The palette consists of Light, Dark colors. Accent colors #fc3c4e and #960210. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #231413 (darkest) to #F4F0F0 (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 9°.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #231413, #82020E, #960210, #F4F0F0, #FA8484, #FC3C4E

Palette Monogram logo minimal modern brand identity design colors combines 6 color codes:

HEX: #fc3c4e, RGB: (252, 60, 78); HEX: #fa8484, RGB: (250, 132, 132); HEX: #82020e, RGB: (130, 2, 14)

HEX: #960210, RGB: (150, 2, 16); HEX: #f4f0f0, RGB: (244, 240, 240); HEX: #231413, RGB: (35, 20, 19)

Simplified version of palette colors

Shade of indianred, Tint of lightcoral, Tint of Maroon, Tint of darkred, Shade of whitesmoke, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Monogram logo minimal modern brand identity design colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fc3c4e	#fc3c4e	RGB(252, 60, 78)	—	—
#fa8484	#fa8484	RGB(250, 132, 132)	—	—
#82020e	#82020e	RGB(130, 2, 14)	—	—
#960210	#960210	RGB(150, 2, 16)	—	—
#f4f0f0	#f4f0f0	RGB(244, 240, 240)	—	—
#231413	#231413	RGB(35, 20, 19)	—	—

4 color pairs have low contrast and need improvement which may impact readability.