Logo branding logodesign design colours

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Created at 11/16/2020 13:05

The palette consists of Light, Dark, Semi dark colors. Accent colors #fc766c and #142a6e. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #142A6E (darkest) to #FC766C (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #142A6E, #357AD4, #572A2F, #A05558, #A37CB4, #FC766C

Palette Logo branding logodesign design colours combines 6 color codes:

HEX: #357ad4, RGB: (53, 122, 212); HEX: #fc766c, RGB: (252, 118, 108); HEX: #142a6e, RGB: (20, 42, 110)

HEX: #a05558, RGB: (160, 85, 88); HEX: #a37cb4, RGB: (163, 124, 180); HEX: #572a2f, RGB: (87, 42, 47)

Simplified version of palette colors

Shade of Steel Blue, Shade of Salmon, Tint of Midnight Blue, Shade of Indian Red, Tint of Medium Purple, Tint of Maroon

Color scheme was created by colorswall

Color codes in palette

Logo branding logodesign design colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#357ad4	#357ad4	RGB(53, 122, 212)	—	—
#fc766c	#fc766c	RGB(252, 118, 108)	—	—
#142a6e	#142a6e	RGB(20, 42, 110)	—	—
#a05558	#a05558	RGB(160, 85, 88)	—	—
#a37cb4	#a37cb4	RGB(163, 124, 180)	—	—
#572a2f	#572a2f	RGB(87, 42, 47)	—	—

6 color pairs have low contrast and need improvement which may impact readability.