Branding design typography palette

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Created at 11/17/2020 10:10

The palette consists of Light, Dark, Semi dark colors. Accent colors #e37649 and #940484. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #5C3150 (darkest) to #DCDAB7 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 56% across the palette.

The hues stay in one region of the color wheel, spanning about 112°.

Overall temperature among swatches leans warm (4 of 6).

HEX codes (sorted): #5C3150, #940484, #A45375, #CDCA21, #DCDAB7, #E37649

Palette Branding design typography palette combines 6 color codes:

HEX: #cdca21, RGB: (205, 202, 33); HEX: #e37649, RGB: (227, 118, 73); HEX: #940484, RGB: (148, 4, 132)

HEX: #a45375, RGB: (164, 83, 117); HEX: #dcdab7, RGB: (220, 218, 183); HEX: #5c3150, RGB: (92, 49, 80)

Simplified version of palette colors

Shade of Gold, Shade of Coral, Tint of Dark Magenta, Tint of Medium Violet Red, Shade of Light Goldenrod Yellow, Tint of Purple

Color scheme was created by colorswall

Color codes in palette

Branding design typography palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#cdca21	#cdca21	RGB(205, 202, 33)	—	—
#e37649	#e37649	RGB(227, 118, 73)	—	—
#940484	#940484	RGB(148, 4, 132)	—	—
#a45375	#a45375	RGB(164, 83, 117)	—	—
#dcdab7	#dcdab7	RGB(220, 218, 183)	—	—
#5c3150	#5c3150	RGB(92, 49, 80)	—	—

5 color pairs have low contrast and need improvement which may impact readability.