Ios mark app logodesign colors

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Created at 11/30/2020 14:02

The palette consists of Light, Semi dark colors. Accent colors #497fb5 and #c8bcac. Palette has Cool, Neutral, Warm colors temperature.

By lightness, this palette runs from #26425E (darkest) to #E4ECF4 (lightest). The lightness range is wide.

Saturation sits in a moderate mid-range, averaging 29% across the palette.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (2 warm, 2 cool).

HEX codes (sorted): #26425E, #497FB5, #4B443C, #948474, #C8BCAC, #E4ECF4

Palette Ios mark app logodesign colors combines 6 color codes:

HEX: #497fb5, RGB: (73, 127, 181); HEX: #e4ecf4, RGB: (228, 236, 244); HEX: #26425e, RGB: (38, 66, 94)

HEX: #948474, RGB: (148, 132, 116); HEX: #c8bcac, RGB: (200, 188, 172); HEX: #4b443c, RGB: (75, 68, 60)

Simplified version of palette colors

Shade of Steel Blue, Shade of Alice Blue, Shade of Dark Slate Blue, Tint of Grey, Tint of Tan, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Ios mark app logodesign colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#497fb5	#497fb5	RGB(73, 127, 181)	—	—
#e4ecf4	#e4ecf4	RGB(228, 236, 244)	—	—
#26425e	#26425e	RGB(38, 66, 94)	—	—
#948474	#948474	RGB(148, 132, 116)	—	—
#c8bcac	#c8bcac	RGB(200, 188, 172)	—	—
#4b443c	#4b443c	RGB(75, 68, 60)	—	—

4 color pairs have low contrast and need improvement which may impact readability.