Wordmark identity shield logo design colors palette

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Created at 12/03/2020 10:18

The palette consists of Light, Dark, Semi dark colors. Accent colors #04c4f9 and #027696. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #0C0C14 (darkest) to #04C4F9 (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma) — 83% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 47°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #027696, #042CA4, #04C4F9, #0C0C14, #1D327B, #9BACE7

Palette Wordmark identity shield logo design colors palette combines 6 color codes:

HEX: #04c4f9, RGB: (4, 196, 249); HEX: #9bace7, RGB: (155, 172, 231); HEX: #042ca4, RGB: (4, 44, 164)

HEX: #027696, RGB: (2, 118, 150); HEX: #1d327b, RGB: (29, 50, 123); HEX: #0c0c14, RGB: (12, 12, 20)

Simplified version of palette colors

Tint of Deep Sky Blue, Shade of Light Steel Blue, Tint of Medium Blue, Shade of Steel Blue, Shade of Dark Slate Blue, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Wordmark identity shield logo design colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#04c4f9	#04c4f9	RGB(4, 196, 249)	—	—
#9bace7	#9bace7	RGB(155, 172, 231)	—	—
#042ca4	#042ca4	RGB(4, 44, 164)	—	—
#027696	#027696	RGB(2, 118, 150)	—	—
#1d327b	#1d327b	RGB(29, 50, 123)	—	—
#0c0c14	#0c0c14	RGB(12, 12, 20)	—	—

4 color pairs have low contrast and need improvement which may impact readability.