Branding marketing illustration stationery colors palette

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Created at 12/03/2020 10:51

The palette consists of Semi dark, Light colors. Accent colors #8c24f2 and #685b37. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #68309A (darkest) to #D0B8E0 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 54% across the palette.

A varied palette: its hues are spread across about 134° of the color wheel.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #68309A, #685B37, #894AA8, #8C24F2, #BE86ED, #D0B8E0

Palette Branding marketing illustration stationery colors palette combines 6 color codes:

HEX: #8c24f2, RGB: (140, 36, 242); HEX: #be86ed, RGB: (190, 134, 237); HEX: #68309a, RGB: (104, 48, 154)

HEX: #894aa8, RGB: (137, 74, 168); HEX: #d0b8e0, RGB: (208, 184, 224); HEX: #685b37, RGB: (104, 91, 55)

Simplified version of palette colors

Shade of Blue Violet, Tint of Orchid, Tint of Dark Slate Blue, Tint of Dark Orchid, Shade of Thistle, Shade of Dark Olive Green

Color scheme was created by colorswall

Color codes in palette

Branding marketing illustration stationery colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#8c24f2	#8c24f2	RGB(140, 36, 242)	—	—
#be86ed	#be86ed	RGB(190, 134, 237)	—	—
#68309a	#68309a	RGB(104, 48, 154)	—	—
#894aa8	#894aa8	RGB(137, 74, 168)	—	—
#d0b8e0	#d0b8e0	RGB(208, 184, 224)	—	—
#685b37	#685b37	RGB(104, 91, 55)	—	—

7 color pairs have low contrast and need improvement which may impact readability.