Icon minimalist logo branding typography palette

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Created at 12/07/2020 10:55

The palette consists of Light, Semi dark colors. Accent colors #3eb4fc and #3c3c3c. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #3C3C3C (darkest) to #C0BCCC (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 52°.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #0A98F5, #0D7CC4, #3C3C3C, #3EB4FC, #6C6C84, #C0BCCC

Palette Icon minimalist logo branding typography palette combines 6 color codes:

HEX: #0a98f5, RGB: (10, 152, 245); HEX: #3eb4fc, RGB: (62, 180, 252); HEX: #0d7cc4, RGB: (13, 124, 196)

HEX: #6c6c84, RGB: (108, 108, 132); HEX: #c0bccc, RGB: (192, 188, 204); HEX: #3c3c3c, RGB: (60, 60, 60)

Simplified version of palette colors

Shade of Dodger Blue, Tint of Deep Sky Blue, Shade of Steel Blue, Shade of Slate Gray, Shade of Silver, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Icon minimalist logo branding typography palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#0a98f5	#0a98f5	RGB(10, 152, 245)	—	—
#3eb4fc	#3eb4fc	RGB(62, 180, 252)	—	—
#0d7cc4	#0d7cc4	RGB(13, 124, 196)	—	—
#6c6c84	#6c6c84	RGB(108, 108, 132)	—	—
#c0bccc	#c0bccc	RGB(192, 188, 204)	—	—
#3c3c3c	#3c3c3c	RGB(60, 60, 60)	—	—

7 color pairs have low contrast and need improvement which may impact readability.