Created at 12/08/2020 09:15
  0.6k

Life insurance logo brand palette

  • #f0576e
  • #ee7b86
  • #642a52
  • #a7566a
  • #aacacd
  • #293958
The palette consists of Light colors. Accent colors #f0576e and #293958. Palette has Warm, Neutral, Cool colors temperature.

By lightness, this palette runs from #293958 (darkest) to #AACACD (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #293958, #642A52, #A7566A, #AACACD, #EE7B86, #F0576E

Palette Life insurance logo brand palette has combination of 6 codes colors:
HEX: #f0576e, RGB: (240, 87, 110); HEX: #ee7b86, RGB: (238, 123, 134); HEX: #642a52, RGB: (100, 42, 82)
HEX: #a7566a, RGB: (167, 86, 106); HEX: #aacacd, RGB: (170, 202, 205); HEX: #293958, RGB: (41, 57, 88)
Simplified version of palette colors
Shade of indianred, Tint of lightcoral, Shade of Purple, Tint of indianred, Tint of lightblue, Tint of darkslateblue
Color scheme was created by colorswall

Colors codes in palette

Life insurance logo brand palette color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#f0576e #f0576e RGB(240, 87, 110)
#ee7b86 #ee7b86 RGB(238, 123, 134)
#642a52 #642a52 RGB(100, 42, 82)
#a7566a #a7566a RGB(167, 86, 106)
#aacacd #aacacd RGB(170, 202, 205)
#293958 #293958 RGB(41, 57, 88)

Color Palette Contrast

6 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#f0576e
#ee7b86
1.24
#f0576e
#a7566a
1.5
#f0576e
#aacacd
1.91
#ee7b86
#a7566a
1.86
#ee7b86
#aacacd
1.54
#642a52
#293958
1.09

Image palette Life insurance logo brand palette png