Brand font logo colours

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Created at 12/28/2020 17:46

The palette consists of Semi dark, Light colors. Accent colors #0454d0 and Goshawk Grey #444444. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #444444 (darkest) to #9FB7CF (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 6°.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #0454D0, #056AFA, #444444, #5F9CEC, #8C7C8C, #9FB7CF

Palette Brand font logo colours combines 6 color codes:

HEX: #056afa, RGB: (5, 106, 250); HEX: #5f9cec, RGB: (95, 156, 236); HEX: #0454d0, RGB: (4, 84, 208)

HEX: #8c7c8c, RGB: (140, 124, 140); HEX: #9fb7cf, RGB: (159, 183, 207); HEX: #444444, RGB: (68, 68, 68)

Simplified version of palette colors

Shade of Royal Blue, Tint of Cornflower Blue, Shade of Royal Blue, Tint of Grey, Shade of Light Steel Blue, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Brand font logo colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#056afa	#056afa	RGB(5, 106, 250)	—	—
#5f9cec	#5f9cec	RGB(95, 156, 236)	—	—
#0454d0	#0454d0	RGB(4, 84, 208)	—	—
#8c7c8c	#8c7c8c	RGB(140, 124, 140)	—	—
#9fb7cf	#9fb7cf	RGB(159, 183, 207)	—	—
#444444	#444444	RGB(68, 68, 68)	—	Goshawk Grey

8 color pairs have low contrast and need improvement which may impact readability.