Negative space minimal designer brand identity palette

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Created at 12/30/2020 09:15

The palette consists of Light, Semi dark, Dark colors. Accent colors #08908a and #140c0c. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #140C0C (darkest) to #8CDCDE (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma) — 83% of colors are vivid.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #08908A, #0CA39C, #0CC3BC, #140C0C, #227476, #8CDCDE

Palette Negative space minimal designer brand identity palette combines 6 color codes:

HEX: #0cc3bc, RGB: (12, 195, 188); HEX: #8cdcde, RGB: (140, 220, 222); HEX: #0ca39c, RGB: (12, 163, 156)

HEX: #08908a, RGB: (8, 144, 138); HEX: #227476, RGB: (34, 116, 118); HEX: #140c0c, RGB: (20, 12, 12)

Simplified version of palette colors

Tint of lightseagreen, Shade of paleturquoise, Shade of lightseagreen, Tint of darkcyan, Tint of Teal, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Negative space minimal designer brand identity palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#0cc3bc	#0cc3bc	RGB(12, 195, 188)	—	—
#8cdcde	#8cdcde	RGB(140, 220, 222)	—	—
#0ca39c	#0ca39c	RGB(12, 163, 156)	—	—
#08908a	#08908a	RGB(8, 144, 138)	—	—
#227476	#227476	RGB(34, 116, 118)	—	—
#140c0c	#140c0c	RGB(20, 12, 12)	—	—

7 color pairs have low contrast and need improvement which may impact readability.