Animation branding ui design colours

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Created at 11/04/2019 08:04

The palette consists of Light, Semi dark, Dark colors. Accent colors #d5bb9e and #04d495. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #1D1C2B (darkest) to #B7D6CE (lightest). The lightness range is wide.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #04D495, #0CDB9B, #1D1C2B, #84466A, #B7D6CE, #D5BB9E

Palette Animation branding ui design colours combines 6 color codes:

HEX: #0cdb9b, RGB: (12, 219, 155); HEX: #d5bb9e, RGB: (213, 187, 158); HEX: #04d495, RGB: (4, 212, 149)

HEX: #84466a, RGB: (132, 70, 106); HEX: #b7d6ce, RGB: (183, 214, 206); HEX: #1d1c2b, RGB: (29, 28, 43)

Simplified version of palette colors

Shade of Medium Aquamarine, Tint of Tan, Shade of Medium Aquamarine, Tint of Medium Violet Red, Shade of Powder Blue, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Animation branding ui design colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#0cdb9b	#0cdb9b	RGB(12, 219, 155)	—	—
#d5bb9e	#d5bb9e	RGB(213, 187, 158)	—	—
#04d495	#04d495	RGB(4, 212, 149)	—	—
#84466a	#84466a	RGB(132, 70, 106)	—	—
#b7d6ce	#b7d6ce	RGB(183, 214, 206)	—	—
#1d1c2b	#1d1c2b	RGB(29, 28, 43)	—	—

6 color pairs have low contrast and need improvement which may impact readability.