Design initial minimal company logo

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Created at 01/04/2021 17:27

The palette consists of Light, Semi dark colors. Accent colors #04b2bb and #04949c. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #313756 (darkest) to #6ADCF1 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 52°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #04949C, #04B2BB, #313756, #696C8C, #6ADCF1, #868B9F

Palette Design initial minimal company logo combines 6 color codes:

HEX: #04b2bb, RGB: (4, 178, 187); HEX: #6adcf1, RGB: (106, 220, 241); HEX: #04949c, RGB: (4, 148, 156)

HEX: #696c8c, RGB: (105, 108, 140); HEX: #868b9f, RGB: (134, 139, 159); HEX: #313756, RGB: (49, 55, 86)

Simplified version of palette colors

Shade of Light Sea Green, Tint of Sky Blue, Tint of Dark Cyan, Shade of Slate Gray, Tint of Light Slate Gray, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Design initial minimal company logo color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#04b2bb	#04b2bb	RGB(4, 178, 187)	—	—
#6adcf1	#6adcf1	RGB(106, 220, 241)	—	—
#04949c	#04949c	RGB(4, 148, 156)	—	—
#696c8c	#696c8c	RGB(105, 108, 140)	—	—
#868b9f	#868b9f	RGB(134, 139, 159)	—	—
#313756	#313756	RGB(49, 55, 86)	—	—

7 color pairs have low contrast and need improvement which may impact readability.