Botanical brand branding flower colours

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Created at 01/04/2021 19:17

The palette consists of Light, Semi dark, Dark colors. Accent colors #93dacb and #047464. Palette has Cool colors temperature.

By lightness, this palette runs from #243434 (darkest) to #93DACB (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 1 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 17°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #047464, #243434, #4CA49C, #52AC9C, #7BB4A4, #93DACB

Palette Botanical brand branding flower colours combines 6 color codes:

HEX: #52ac9c, RGB: (82, 172, 156); HEX: #93dacb, RGB: (147, 218, 203); HEX: #047464, RGB: (4, 116, 100)

HEX: #4ca49c, RGB: (76, 164, 156); HEX: #7bb4a4, RGB: (123, 180, 164); HEX: #243434, RGB: (36, 52, 52)

Simplified version of palette colors

Tint of Light Sea Green, Shade of Pale Turquoise, Shade of Teal, Shade of Cadet Blue, Tint of Light Sea Green, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Botanical brand branding flower colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#52ac9c	#52ac9c	RGB(82, 172, 156)	—	—
#93dacb	#93dacb	RGB(147, 218, 203)	—	—
#047464	#047464	RGB(4, 116, 100)	—	—
#4ca49c	#4ca49c	RGB(76, 164, 156)	—	—
#7bb4a4	#7bb4a4	RGB(123, 180, 164)	—	—
#243434	#243434	RGB(36, 52, 52)	—	—

7 color pairs have low contrast and need improvement which may impact readability.