Dough illustration branding packaging

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Created at 01/08/2021 14:20

The palette consists of Semi dark, Light, Dark colors. Accent colors #7334f3 and #532404. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #532404 (darkest) to #D3C3B2 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

A varied palette: its hues are spread across about 131° of the color wheel.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #532404, #674876, #7334F3, #937250, #B196E4, #D3C3B2

Palette Dough illustration branding packaging combines 6 color codes:

HEX: #7334f3, RGB: (115, 52, 243); HEX: #b196e4, RGB: (177, 150, 228); HEX: #532404, RGB: (83, 36, 4)

HEX: #937250, RGB: (147, 114, 80); HEX: #d3c3b2, RGB: (211, 195, 178); HEX: #674876, RGB: (103, 72, 118)

Simplified version of palette colors

Tint of Blue Violet, Shade of Plum, Tint of Maroon, Tint of Sienna, Tint of Tan, Tint of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Dough illustration branding packaging color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#7334f3	#7334f3	RGB(115, 52, 243)	—	—
#b196e4	#b196e4	RGB(177, 150, 228)	—	—
#532404	#532404	RGB(83, 36, 4)	—	—
#937250	#937250	RGB(147, 114, 80)	—	—
#d3c3b2	#d3c3b2	RGB(211, 195, 178)	—	—
#674876	#674876	RGB(103, 72, 118)	—	Neon Violet

6 color pairs have low contrast and need improvement which may impact readability.