Branding ui typography icon hex colors

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Created at 01/10/2021 09:56

The palette consists of Light, Semi dark colors. Accent colors #e6b31d and #84bcf6. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #41526D (darkest) to #AFBBD8 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #3C4C94, #41526D, #647CAC, #84BCF6, #AFBBD8, #E6B31D

Palette Branding ui typography icon hex colors combines 6 color codes:

HEX: #e6b31d, RGB: (230, 179, 29); HEX: #84bcf6, RGB: (132, 188, 246); HEX: #3c4c94, RGB: (60, 76, 148)

HEX: #647cac, RGB: (100, 124, 172); HEX: #afbbd8, RGB: (175, 187, 216); HEX: #41526d, RGB: (65, 82, 109)

Simplified version of palette colors

Tint of Goldenrod, Shade of Light Sky Blue, Tint of Dark Slate Blue, Tint of Steel Blue, Shade of Light Steel Blue, Tint of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Branding ui typography icon hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#e6b31d	#e6b31d	RGB(230, 179, 29)	—	—
#84bcf6	#84bcf6	RGB(132, 188, 246)	—	—
#3c4c94	#3c4c94	RGB(60, 76, 148)	—	—
#647cac	#647cac	RGB(100, 124, 172)	—	—
#afbbd8	#afbbd8	RGB(175, 187, 216)	—	—
#41526d	#41526d	RGB(65, 82, 109)	—	—

6 color pairs have low contrast and need improvement which may impact readability.