Modern visiting card design branding logo colours

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Created at 11/04/2019 18:48

The palette consists of Semi dark, Light colors. Accent colors #35354e and #b4b4cc. Palette has Cool colors temperature.

By lightness, this palette runs from #35354E (darkest) to #B4B4CC (lightest). The lightness range is moderate.

Overall saturation feels mostly muted (lower chroma) — 100% of colors are muted.

An analogous palette: its hues sit close together on the color wheel, within about 10°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #34384C, #35354E, #676797, #6C7194, #B0B0C9, #B4B4CC

Palette Modern visiting card design branding logo colours combines 6 color codes:

HEX: #676797, RGB: (103, 103, 151); HEX: #b0b0c9, RGB: (176, 176, 201); HEX: #35354e, RGB: (53, 53, 78)

HEX: #6c7194, RGB: (108, 113, 148); HEX: #b4b4cc, RGB: (180, 180, 204); HEX: #34384c, RGB: (52, 56, 76)

Simplified version of palette colors

Tint of Slate Blue, Shade of Light Steel Blue, Shade of Dark Slate Blue, Shade of Slate Gray, Shade of Light Steel Blue, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Modern visiting card design branding logo colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#676797	#676797	RGB(103, 103, 151)	—	—
#b0b0c9	#b0b0c9	RGB(176, 176, 201)	—	—
#35354e	#35354e	RGB(53, 53, 78)	—	—
#6c7194	#6c7194	RGB(108, 113, 148)	—	—
#b4b4cc	#b4b4cc	RGB(180, 180, 204)	—	—
#34384c	#34384c	RGB(52, 56, 76)	—	—

3 color pairs have low contrast and need improvement which may impact readability.