Branding logo apparel outdoors colors palette

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Created at 01/13/2021 10:41

The palette consists of Light, Semi dark colors. Accent colors #7ccacf and #be8e8f. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #29485A (darkest) to #9DD7DB (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 35% across the palette.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #29485A, #3F5C6B, #518592, #7CCACF, #9DD7DB, #BE8E8F

Palette Branding logo apparel outdoors colors palette combines 6 color codes:

HEX: #7ccacf, RGB: (124, 202, 207); HEX: #9dd7db, RGB: (157, 215, 219); HEX: #29485a, RGB: (41, 72, 90)

HEX: #518592, RGB: (81, 133, 146); HEX: #be8e8f, RGB: (190, 142, 143); HEX: #3f5c6b, RGB: (63, 92, 107)

Simplified version of palette colors

Tint of Medium Turquoise, Shade of Powder Blue, Shade of Dark Slate Gray, Shade of Cadet Blue, Tint of Rosy Brown, Tint of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Branding logo apparel outdoors colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#7ccacf	#7ccacf	RGB(124, 202, 207)	—	—
#9dd7db	#9dd7db	RGB(157, 215, 219)	—	—
#29485a	#29485a	RGB(41, 72, 90)	—	Black Forest Blue
#518592	#518592	RGB(81, 133, 146)	—	—
#be8e8f	#be8e8f	RGB(190, 142, 143)	—	—
#3f5c6b	#3f5c6b	RGB(63, 92, 107)	—	—

6 color pairs have low contrast and need improvement which may impact readability.