Branding logo logotype brand hex colors

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Created at 01/31/2021 11:56

The palette consists of Light, Dark, Semi dark colors. Accent colors #b17c44 and #661b1b. Palette has Warm colors temperature.

By lightness, this palette runs from #661B1B (darkest) to #DBD4C0 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 1 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 44°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #661B1B, #664431, #98706C, #B17C44, #DAC4AD, #DBD4C0

Palette Branding logo logotype brand hex colors combines 6 color codes:

HEX: #b17c44, RGB: (177, 124, 68); HEX: #dac4ad, RGB: (218, 196, 173); HEX: #661b1b, RGB: (102, 27, 27)

HEX: #98706c, RGB: (152, 112, 108); HEX: #dbd4c0, RGB: (219, 212, 192); HEX: #664431, RGB: (102, 68, 49)

Simplified version of palette colors

Shade of Peru, Tint of Tan, Tint of Maroon, Shade of Rosy Brown, Shade of Antique White, Shade of Saddle Brown

Color scheme was created by colorswall

Color codes in palette

Branding logo logotype brand hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#b17c44	#b17c44	RGB(177, 124, 68)	—	—
#dac4ad	#dac4ad	RGB(218, 196, 173)	—	—
#661b1b	#661b1b	RGB(102, 27, 27)	—	—
#98706c	#98706c	RGB(152, 112, 108)	—	—
#dbd4c0	#dbd4c0	RGB(219, 212, 192)	—	—
#664431	#664431	RGB(102, 68, 49)	—	—

4 color pairs have low contrast and need improvement which may impact readability.