Icon logo branding brand colors

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Created at 11/05/2019 22:25

The palette consists of Light, Semi dark colors. Accent colors #f35c2c and Day Glow Orange #eb5c34. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #3C3C3C (darkest) to #B4B4B4 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 4°.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #3C3C3C, #782C1C, #888484, #B4B4B4, #EB5C34, #F35C2C

Palette Icon logo branding brand colors combines 6 color codes:

HEX: #f35c2c, RGB: (243, 92, 44); HEX: #eb5c34, RGB: (235, 92, 52); HEX: #782c1c, RGB: (120, 44, 28)

HEX: #888484, RGB: (136, 132, 132); HEX: #b4b4b4, RGB: (180, 180, 180); HEX: #3c3c3c, RGB: (60, 60, 60)

Simplified version of palette colors

Tint of Orange Red, Shade of Tomato, Tint of Maroon, Tint of Grey, Tint of Dark Gray, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Icon logo branding brand colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f35c2c	#f35c2c	RGB(243, 92, 44)	—	—
#eb5c34	#eb5c34	RGB(235, 92, 52)	—	Day Glow Orange
#782c1c	#782c1c	RGB(120, 44, 28)	—	—
#888484	#888484	RGB(136, 132, 132)	—	—
#b4b4b4	#b4b4b4	RGB(180, 180, 180)	—	—
#3c3c3c	#3c3c3c	RGB(60, 60, 60)	—	—

7 color pairs have low contrast and need improvement which may impact readability.