Icon logo branding brand

The palette consists of Light, Dark colors. Accent colors #fc848c and #172e3f. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #172E3F (darkest) to #FC848C (lightest). The lightness range is wide.

Saturation is mixed — 3 muted and 2 vivid out of 6 colors.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #172E3F, #394954, #7C8C8C, #B4C4BC, #EC7C74, #FC848C

Palette Icon logo branding brand has combination of 6 codes colors:

HEX: #ec7c74, RGB: (236, 124, 116); HEX: #fc848c, RGB: (252, 132, 140); HEX: #172e3f, RGB: (23, 46, 63)

HEX: #7c8c8c, RGB: (124, 140, 140); HEX: #b4c4bc, RGB: (180, 196, 188); HEX: #394954, RGB: (57, 73, 84)

Simplified version of palette colors

Tint of lightcoral, Shade of lightcoral, Shade of midnightblue, Shade of Grey, Tint of Silver, Shade of darkslategrey

Color scheme was created by colorswall

Colors codes in palette

Icon logo branding brand color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#ec7c74	#ec7c74	RGB(236, 124, 116)	—	—
#fc848c	#fc848c	RGB(252, 132, 140)	—	—
#172e3f	#172e3f	RGB(23, 46, 63)	—	—
#7c8c8c	#7c8c8c	RGB(124, 140, 140)	—	—
#b4c4bc	#b4c4bc	RGB(180, 196, 188)	—	—
#394954	#394954	RGB(57, 73, 84)	—	—

7 color pairs have low contrast and need improvement which may impact readability.