Created at 02/18/2021 18:22

Brand identity logo folio logos business startup hex colors

The palette consists of Light colors. Accent colors #e82425 and #115176. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #115176 (darkest) to #E09C94 (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #115176, #5C4770, #648C94, #9C8DB4, #E09C94, #E82425

Palette Brand identity logo folio logos business startup hex colors has combination of 6 codes colors:

HEX: #e82425, RGB: (232, 36, 37); HEX: #e09c94, RGB: (224, 156, 148); HEX: #115176, RGB: (17, 81, 118)

HEX: #648c94, RGB: (100, 140, 148); HEX: #9c8db4, RGB: (156, 141, 180); HEX: #5c4770, RGB: (92, 71, 112)

Simplified version of palette colors

Shade of Red, Shade of rosybrown, Tint of darkslateblue, Tint of cadetblue, Tint of plum, Shade of darkslateblue

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Brand identity logo folio logos business startup hex colors color codes HEX, RGB information in table

9 color pairs have low contrast and need improvement which may impact readability.