Brand identity adobe illustrator packaging design

0.27k

Created at 03/08/2021 18:44

The palette consists of Light, Semi dark colors. Accent colors #cca484 and #f4ccc4. Palette has Warm colors temperature.

By lightness, this palette runs from #4C3428 (darkest) to #F4CCC4 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 41% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 20°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #4C3428, #543C24, #AC845C, #CCA484, #D4B0A9, #F4CCC4

Palette Brand identity adobe illustrator packaging design combines 6 color codes:

HEX: #cca484, RGB: (204, 164, 132); HEX: #f4ccc4, RGB: (244, 204, 196); HEX: #543c24, RGB: (84, 60, 36)

HEX: #ac845c, RGB: (172, 132, 92); HEX: #d4b0a9, RGB: (212, 176, 169); HEX: #4c3428, RGB: (76, 52, 40)

Simplified version of palette colors

Shade of Tan, Shade of Misty Rose, Shade of Saddle Brown, Shade of Peru, Tint of Rosy Brown, Shade of Saddle Brown

Color scheme was created by colorswall

Color codes in palette

Brand identity adobe illustrator packaging design color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#cca484	#cca484	RGB(204, 164, 132)	—	—
#f4ccc4	#f4ccc4	RGB(244, 204, 196)	—	—
#543c24	#543c24	RGB(84, 60, 36)	—	—
#ac845c	#ac845c	RGB(172, 132, 92)	—	—
#d4b0a9	#d4b0a9	RGB(212, 176, 169)	—	—
#4c3428	#4c3428	RGB(76, 52, 40)	—	—

6 color pairs have low contrast and need improvement which may impact readability.