Branding vector illustrator logo design colors

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Created at 03/27/2021 17:39

The palette consists of Light, Dark, Semi dark colors. Accent colors #fb8cb4 and #930538. Palette has Warm colors temperature.

By lightness, this palette runs from #3C242C (darkest) to #FB8CB4 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 2 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 2°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #3C242C, #612339, #6F2942, #930538, #CC7494, #FB8CB4

Palette Branding vector illustrator logo design colors combines 6 color codes:

HEX: #cc7494, RGB: (204, 116, 148); HEX: #fb8cb4, RGB: (251, 140, 180); HEX: #612339, RGB: (97, 35, 57)

HEX: #6f2942, RGB: (111, 41, 66); HEX: #930538, RGB: (147, 5, 56); HEX: #3c242c, RGB: (60, 36, 44)

Simplified version of palette colors

Shade of Pale Violet Red, Tint of Hot Pink, Tint of Purple, Tint of Purple, Shade of Brown, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Branding vector illustrator logo design colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#cc7494	#cc7494	RGB(204, 116, 148)	—	—
#fb8cb4	#fb8cb4	RGB(251, 140, 180)	—	—
#612339	#612339	RGB(97, 35, 57)	—	—
#6f2942	#6f2942	RGB(111, 41, 66)	—	—
#930538	#930538	RGB(147, 5, 56)	—	—
#3c242c	#3c242c	RGB(60, 36, 44)	—	—

7 color pairs have low contrast and need improvement which may impact readability.