Art direction logo design nbc

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Created at 06/17/2021 23:03

The palette consists of Semi dark, Light colors. Accent colors #3c8e8c and Jet #343434. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #343434 (darkest) to #B7BFBE (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 26% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 37°.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #343434, #3C8E8C, #4A71AB, #6FAEB3, #A2B7D6, #B7BFBE

Palette Art direction logo design nbc combines 6 color codes:

HEX: #4a71ab, RGB: (74, 113, 171); HEX: #a2b7d6, RGB: (162, 183, 214); HEX: #3c8e8c, RGB: (60, 142, 140)

HEX: #6faeb3, RGB: (111, 174, 179); HEX: #b7bfbe, RGB: (183, 191, 190); HEX: #343434, RGB: (52, 52, 52)

Simplified version of palette colors

Tint of Royal Blue, Shade of Light Steel Blue, Tint of Dark Cyan, Tint of Cadet Blue, Shade of Silver, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Art direction logo design nbc color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#4a71ab	#4a71ab	RGB(74, 113, 171)	—	—
#a2b7d6	#a2b7d6	RGB(162, 183, 214)	—	—
#3c8e8c	#3c8e8c	RGB(60, 142, 140)	—	—
#6faeb3	#6faeb3	RGB(111, 174, 179)	—	—
#b7bfbe	#b7bfbe	RGB(183, 191, 190)	—	—
#343434	#343434	RGB(52, 52, 52)	—	Jet

7 color pairs have low contrast and need improvement which may impact readability.